WOODBRIDGE — When the Potomac Nationals announced Northwest Federal Credit Union bought naming rights for the field at Pfitzner Stadium, many asked:
- Is that allowed, as the team leases the stadium from the county?
- We thought the team was having trouble finding a naming rights sponsor, which permitted them from building a new stadium?
We asked to review the lease contract between the county and the team, and it not only permits the team from selling its own advertising, but the county is also allowed to, in exchange for promotion in the stadium, enable local originations to underwrite events. Those exhibitions must take place before March 15 and after September 15, or shortly after should the team make the playoffs.
As for the team, the county must approve of all advertising displayed in its stadium. And, such approvals “shall not be unreasonably withheld,” according to the contract.
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