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‘Purse Process’ unveils what your handbag says about you

Danielle Watson may seem like your everyday business woman, but the entrepreneurship she started called The Purse Process may change your mind.

This is the roots of her business, a tool that Watson, 37, of Bristow, developed based off of three basic principles delved from archeology:
1. Objects convey meaning.
2. Objects within a collection convey meaning in relationship to one another.
3. An object or a collection of objects convey the most meaning in their original context.

With these principles in mind, Watson developed a process encompassing her examining the contents of a woman’s handbags as if it were an archeological dig site.

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