A woman with a marketing background and love for French pastries will open a new bakery in Dominion Valley.
Macaron Tart will open in the Dominion Valley Shops next to Giant Food near Haymarket on November 5. Founder and president of the shop Elena Hocking said it will offer sweet treats and unique experiences for its customers.
“It’s just pretty pastries for your locals, really,” said Hocking.
The entrepreneur is hoping the community will embrace her bakery and place special orders for sweet and savory tarts, cookies, macaroons, and other treats for special occasions. The pastries also made great gifts for coworkers and friends, added Hocking.
The bakery will also offer a place to have tea with a friend. Baking classes will also be held here at least once a month where people can take two and a half hours to come and learn to make treats like crossaints, chocolate cupcakes, and cake pops.
“We plan to offer classes every Friday and Saturday as we grow,” said Hocking.
A baking class will cost $100 per person. Similar classes offered in the Washington, D.C. area range between $75 and $140 per person, said Hocking.
Macaroon Tart prides itself on making nearly everything from scratch from natural ingredients.
“It’s good for you, and it looks pretty,” said Hocking.
The Flory Small Business Center worked with Macaroon Tart to help the business reach opening day. The center is assisting the pastry shop with a ribbon cutting Thursday, November 5.
Prince William County Board of Supervisors Chairman, At-large Corey Stewart and Gainesville District Supervisor Peter Candland are scheduled to be on hand to cut the ribbon.
Opening the shop has “been a work in progress.” Hocking worked in business marketing in the corporate world before deciding to open her won shop. A passion for pastry and several trips to France fueled her desire to open her own bakery.
